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Deep-Dive Workshops

Additional Training Opportunities

Breakout Sessions
Sunday, Sept. 18 and
Monday, Sept. 19
Free with EIJ registration


Browse through the dozens breakout sessions we're offering in New Orleans! All sessions are included as part of your conference registration — no additional fees apply.


AAJA Leadership Bootcamp

Day 1: Saturday, Sept. 17,
Noon-4 p.m.
Day 2: Sunday, Sept. 18,
9 a.m.-3:30 p.m.
Cost: $150

The next generation of media leaders can’t just have a strong journalism background — those who want to succeed in this new era also need to build a broad set of skills that includes a deep understanding of the news business, how it is evolving and a recognition of the changing demographics of our world. AAJA’s Executive Leadership Bootcamp is designed to provide attendees with information and tools to leverage that knowledge to reach a wider audience and grow their organizations. Find out more information here, and apply here.

There’s something for everyone at Excellence in Journalism. If you’re hungry for more in-depth skills training, check out these deep-dive workshops taking place Saturday, Sept. 17 and Tuesday, Sept. 20.

NOTE: Some workshops require an additional fee on top of EIJ conference registration.


Saturday, Sept. 17

News Directors New Media Bootcamp

Presented by the Carole Kneeland Project for Responsible Journalism

Saturday, Sept. 17, 9 a.m.-3 p.m.
Cost: $50 (Register)

The Kneeland Project brings back its popular news leadership bootcamp to the EIJ16 conference. Learn real-life systems for effective leadership, growing audience, developing original content and driving engagement via multiple platforms, all while building a newsroom culture of exclusive, ethical, community-based journalism. The role of a television news director has always been challenging, but over the last decade, budget cuts, staff reductions and multiple platforms have made the job even more stressful as the world accesses more content than ever before in history.

News directors, assistant news directors and directors of digital content will learn systems on today that they can begin using right away.

— Issues that will be tackled include:
— News Leadership in a 24-hour socially networked new media world
— “Beyond Coverage:” Building a newsroom culture as a community thought leader
— Building a positive, engaged newsroom: Proven systems and skills that improve performance.
— Maintaining ethical leadership across platforms

Attendees completing the full workshop will receive a certificate of completion.

NOTE: Registration is limited to current newsroom managers, such as news directors, assistant news directors, executive producers, directors of digital content or similar executive roles.


Turbocharge Your Social Media

Presented by the Kiplinger Program in Public Affairs Journalism at Ohio State University

Saturday, Sept. 17, 9 a.m.-Noon
Cost: $25 (Register)

In this three-hour workshop, we’ll take your social media knowledge from mundane to high octane by showing you ways to automate, aggregate and measure your work. It's hands-on, so prepare to get a little digital dirt under your nails learning three key tools. If This, Then That (IFTTT) allows you to track hashtags or key phrases on social channels and download results automatically, with no programming skills required! IFTTT also can help you monitor tweets from a specific place (e.g. the statehouse) and download them automatically to a spreadsheet. Or scoop up all Instagram photos with a particular hashtag into a folder on your DropBox or Google Drive. The second tool, Google Forms, puts the power of crowdsourcing to work for free. No more copying and pasting from dozens or hundreds of emailed responses from readers and viewers. Design and build an easy form to gather information. Embed the form on your website or blog. All results feed into an underlying spreadsheet for easy use. The third tool, Twitter analytics, lets you track the effectiveness of your tweets with real-time metrics. Learn how to activate analytics on your own Twitter account and make sense of the results. You also will explore several free third-party apps to assess your own Twitter account, look for experts and trends, and analyze anyone’s public Twitter feed.

NOTE: Participants should bring their own laptops and have a free Google/Gmail account set up in advance.


NPR Audio Storytelling Workshop

Saturday, Sept. 17, 9 a.m.-5 p.m.
Cost: Free (Must be registered for full EIJ conference. Application process involved for limited spaces. Only accepted applicants can attend. See application instructions below.)

In the new and expansive multi-platform “digital space,” NPR leads the way when it comes to innovative and compelling audio storytelling. So what makes a good audio story? Where does one start? Whether your goal is to do a full-blown radio story, use audio clips in your blog, accompany photos on the web, or create a podcast, this full-day hands-on training workshop will help you better understand audio’s storytelling strengths, select the best sound and write for the ear. You’ll also get an opportunity to use NPR’s audio recording equipment and digital editing software to put together a brief audio story. In this session we also discuss recording and producing on a shoe-string budget, using mobile phone technology and free apps.

How To Apply: To be considered for the workshop, send your full name, media organization, job title and cell phone number to audioworkshop@npr.org by Monday, August 8th. Put AUDIO STORYTELLING WORKSHOP in the subject line. Include up to three links of recently published work along with a brief bio (maximum 500 words). No attachments please. Preference will be given to mid-career professional journalists or freelancers. Prior radio experience is not required.

This workshop is open to all EIJ16 attendees who are registered for the full conference. Applicants will be competitively selected for a limited number of 10 spaces. Walk-ins will not be able to participate.

For more information, contact Rolando Arrieta at 202-513-2427.


Data Journalism: Easy-To-Learn, Friendly, Non-Scary Tools For All Journalists to Improve Your Storytelling

Saturday, Sept. 17, 1-4 p.m.
Cost: $25 (Register)

What makes a great data story? What are the skills you need in order to tell one? In this hands-on workshop, we’ll look at examples of how journalists are using data and code to produce stories never before possible. We’ll learn how to find, analyze and visualize data, working through tutorials on basic Excel, Illustrator, and even a little bit of HTML/CSS. No data or coding experience necessary, but if you’d like to get the most out of this training session come with a laptop and lots of questions!


Tuesday, Sept. 20

Free Digital Storytelling Tools from Google

Tuesday, Sept. 20, 9 a.m.-Noon
Cost: Free (EIJ registration required. Register for both the conference and workshop here.)

Come discover the wide range of Google tools at your disposal to tell immersive, investigative and data-rich stories. From data visualization with Google Maps, Earth and Trends, to verification and research techniques with Search, to using Google Street View, satellite imagery and 360 video to tell stories that capture and holds your viewer's attention — you’ll get it all. Participants will be introduced to the Google News Lab training platform (g.co/newslab), which you can use to implement training within your newsroom or classroom, or take advantage of self-paced learning on your own time to build your digital skills. You’ll leave with best practices and use cases that you can draw upon in your reporting, and learn about other ways to work with the News Lab though a variety of programs, grants and fellowships, geared toward empowering journalists around the world to do what they do best. This session is part of a training partnership with SPJ and Google News Lab.


Boning Up on Business Journalism Skills

Presented by the Society of American Business Editors and Writers

Tuesday, Sept. 20, 9 a.m.-Noon
Cost: $25 (Register)

In this three-hour session, we'll cover the essential basics for any business journalist, plus talk about where the jobs are and why you'll want to go into business journalism if you aren't in it already. Come prepared to learn about:

— Following the money: how to find great business-journalism stories
— Number crunching: covering markets and the economy
— Companies: find stories hiding in plain sight, with a few quick tips
— Jobs, jobs, jobs: why business journalism is one of the highest-paid and most-secure parts of the business.


Storytelling: Out of Eden, Into the Story

Tuesday, Sept. 20, 9 a.m.-3 p.m.
Cost: $25 (Register)

This in-depth workshop will teach the practical value of slowing down to counteract the hyperactivity of today’s media environment. It will also offer tips on using the techniques of slow journalism to build upon, and refresh, your multimedia reporting repertoire.

Led by Don Belt of the University of Richmond and Jeff South of Virginia Commonwealth University (VCU), participants will explore the streets of New Orleans in small teams to report on the small but meaningful dramas of life in the Crescent City and build simple multimedia narratives to share with the group.

Inspired by the Out of Eden Walk, an ongoing, 22,000-mile reporting project by National Geographic Fellow and two-time Pulitzer Prize-winner Paul Salopek, this workshop will draw from Paul’s hard-earned experience to help you slow your personal reporting metabolism, notice telling details, interact with people, render sense of place, and discover a wealth of untold stories in the world around you—all by walking, and lingering, at a relaxed human pace of three miles an hour.




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